World Bride Magazine Celebrates 20th Anniversary!!
Myrdith Leon-McCormack, Editor in Chief
1. Twenty years in bridal fashion is an extraordinary vantage point. When you look back at the very first issue of World Bride Magazine, what was the original vision, and how has that vision evolved today?
Twenty years is a blessing. We wanted to create something that celebrated a variety of couples who wanted to share their love stories. We wanted to inspire other couples to share their customs and rituals and incorporate them into their weddings. It was a way to show that we had more in common than not.
We wanted to show the beauty in the different ways we all celebrate, but the common theme was love.
2. Over the past two decades, you’ve witnessed enormous cultural shifts in the way women approach marriage. How would you describe the bride of 2026 compared with the bride you were speaking to twenty years ago?
Today’s brides and couples want to create their own path. They want to create new customs that speak not just to them, but to their guests. I notice more guest participation in the festivities. Guests are no longer simply observers. They are part of making the memories.
More and more couples are not expecting their parents to pay for their weddings. They are happy to throw their own party and involve their families, but the responsibility is not solely on the parents.
3. Bridal fashion was once largely defined by tradition. Today, brides seem increasingly interested in individuality, personal style, and even breaking the rules. What has driven that transformation?
I don’t think tradition was discarded, but simply reimagined. I would say it was improved upon. They made it their own. I think young people simply didn’t want to have a bunch of people they didn’t know at their weddings. They wanted to have their own friends there, party, and create traditions that felt like theirs.
4. From fashion and beauty to travel, jewelry, culture, and celebration, World Bride Magazine has always looked beyond the dress. What would you consider the defining hallmarks of the magazine’s editorial point of view?
I think we just wanted to include everything involved in planning a wedding. We didn’t want to limit it to just the dress. The dress plays a major role because we say that is the bride’s Oscar, Emmy, or Tony Awards moment. It’s her red carpet. So the dress is very, very important. But we didn’t want the other details to be forgotten.
The destination or venue sets the tone for what to wear. The jewelry and shoes tie everything together, and your beauty and grooming are the icing on the cake. There is something special about incorporating your culture and your family’s culture into one of the most important days of your life. Why not make it meaningful?
5. The bridal industry itself has changed dramatically, from the rise of social media and destination weddings to direct-to-consumer designers and global inspiration. Which changes have had the greatest impact on the way the industry operates?
The industry has definitely changed. Some changes have been for the better. In other cases, we think what was already there just needed some improvement. But we are sure every generation has said the same thing. Change is inevitable.
The one thing we don’t want people to forget is that their life together goes beyond the wedding day, the dress, the cake, the flowers, and the other material details. We want them to know that this union should be for the rest of their lives and to plan beyond the wedding day. We want them to focus on the people as well as the material things. The community they build will support them and help them have a successful union.
Social media can show beautiful things, and beauty attracts people. We also want our readers to know that we work with some of the industry’s most wonderful people. They love what they do, want to be part of our readers’ celebrations, and value their business.
The internet and social media play an important role in our business. We value them. We just want our readers and everyone in the industry to use them responsibly and fact-check everything.
To us, social media is just a faster way of doing what print magazines used to do. Podcasts do much of what radio has long done. They all reach people and provide information and options.
I think that has helped the bridal industry gain more respect in the fashion industry. After all, it is a $300 billion industry. Why would anyone ignore that if they are serious about their business?
6. Twenty years ago, brides largely looked to magazines and designers to tell them what was fashionable. Today, inspiration comes from everywhere: Instagram, TikTok, celebrities, street style, and cultures around the world. Has the modern bride become her own editor?
I don’t think so. I think brides are just excited. They want to share what they like and hear what others think. I truly want to believe there is room for qualified editors, writers, journalists, and experts. We just have to be on top of our game and fact-check everything, because today’s brides can easily find out when things don’t add up.
Today’s brides don’t believe people blindly and are more comfortable expressing their opinions. So we better know what we are talking about.
7. The definition of a wedding, and even of bridal style, has become far more expansive and inclusive. How has World Bride Magazine approached representing the many different women, cultures, traditions, and ways of celebrating love?
We try our very best to be inclusive. We look for weddings from all over the world, including Asia, the Middle East, the Caribbean, North America, Latin America, and Africa. We celebrate these couples’ love stories by sharing them in our pages. We want a woman or man to pick up the magazine and see themselves in it. We want our readers to find a story they can relate to.
8. You have watched countless designers, trends, and bridal moments come and go. What, in your view, separates a fleeting bridal trend from something that becomes truly timeless?
Wow. We may get this wrong, but we think it’s the quality of the garment, the craftsmanship, and the commitment of the designer. A thoughtful designer knows that this woman will share these images with her loved ones now, tomorrow, and twenty years from now. They want to create something that won’t make the bride say, “What was I thinking?” We don’t want her to have regrets when she looks back on it.
We think you can see those qualities in the work of some of the designers we’ve featured. At least, that is how we selected them. Trends are always important because, after all, we are in the media. We have to report on what is being shown, but we want the bride to be inspired to say, “I want that.”
9. After twenty years of covering weddings, what still has the power to surprise or excite you? Is there something happening in bridal fashion right now that feels like the beginning of an entirely new chapter?
We love that brides are no longer limited to wearing only white dresses or ball gowns. We love that they want to do things that make them feel good, look good, and make their guests say “wow” in a good way.
I’m pleasantly surprised to hear that some brides are still taking their mothers’ or grandmothers’ dresses and finding a way to incorporate a piece of them into their own dresses and weddings. We have heard of and seen brides add a piece to the bottom of their dress or use a veil from a family member.
We love that shoes and jewelry play a big role in the overall look. They want to have a complete look.
We love that beauty is being taken seriously. Hair and makeup are very important.
The next thing we want to tackle is including more of the groom in bridal fashion. We want him to be seen as a main character, too, not a forgotten sidekick. We hope that more menswear designers start showing at NY Luxury Bridal Fashion Week.
10. As World Bride Magazine celebrates its 20th anniversary, what do you hope its legacy will be, and when you imagine the bride and the bridal industry twenty years from now, what do you see?
We hope that we are remembered for filling any gaps and adding to the beauty already in the industry. We hope we are mentioned among iconic publications such as Martha Stewart Weddings, InStyle Weddings, Modern Bride, Elegant Bride, Brides, and Grace Ormonde Wedding Style. These publications did everything they could to push the wedding industry forward.
Our next chapter is a coffee table book and, prayerfully, a travel TV show that celebrates the whole industry and all the wonderful people building this beautiful moving train into the future.