JUSTIN ALEXANDER & TILER PECK PRESENT: DANCING INTO FOREVER

Justin Alexander Presents DANCING INTO FOREVER

Justin Alexander continued his series of unique and original presentations for his Collections with a film this season. Principal dancer Tiler Peck presented Dancing Into Forever in partnership with Justin Alexander’s SS22 collection debut. The ballet dance, directed, choreographed and starring Peck along with NYCB dancer Roman Mejia, was inspired by the emotions of engagement during the pandemic. The cinematic experience provided hope for brides-to-be and the future of weddings.

Brides today face wedding delays, cancellations and frustrations. The 8-minute dance was created to show the reality of being a bride during the pandemic in an artistic, yet relatable way. The dance included scenes at home, in a bridal boutique, at city hall, inside of a wedding venue and finally, at the wedding reception.

Justin Alexander commissioned the dance to demonstrate their empathy and understanding of the ups and downs of wedding planning during the pandemic. Justin Alexander Warshaw, CEO/Creative Director of Justin Alexander, relates to this project personally as he recently got engaged himself. “We wanted to create something that inspires to-be-weds and retailers around the world,” Warshaw says. “This dance was created to provide hope for the future of weddings and to show brides that in the end, love always wins. Tiler Peck is known as the most musical ballerina who can create a connection to her audience in a moment. We are so lucky to have her and the very talented Roman Mejia bringing this story to life.”

 “I loved collaborating with Justin and challenging myself to create, act and dance a story that encompassed all of the mixed emotions that brides-to-be (like my sister!) have been feeling during this challenging time,” adds Peck.

TO VIEW THE FILM LOG ONTO: https://www.justinalexander.com/jag/dancingintoforever/