One Fine Day Bridal Market CEO, Nadean Richards, shares a Preview of NYLBFW
One Fine Day Bridal Market CEO, Nadean Richards
How long has One Fine Day Bridal market existed?
One Fine Day Bridal Market launched in 2015 when we saw a need to bring together fashion-forward designers all under one roof in a relaxing and instagrammable environment for buyers + designers alike.
What was the need to create this market?
We experienced the stress of running about town during New York Bridal Fashion Week, being late for appointments, stuck in traffic, and visiting designers’ hotel rooms where they clearly slept as well and it was really stressful! Not the experience we envisaged. So we wanted to create a space for buyers where you could spend the day, enjoy complimentary drinks and canapes and choose from the most on-trend designers, making the experience easy and enjoyable instead of stressful. We have created a space for designers to shine and buyers to get the best selection of on-trend bridal wear.
What is the stable of designers that you show, does it attract a certain customer?
Our designers are first and foremost international and fashion-forward so the buyer attending our events know they are getting access to the latest trends from all over the world.
which Designers can we expect to see this october?
We have over 30 designers under one roof who range from well-known to independent, all with a fashion-forward style making them the sought-after designers for brides around the world. To See the full list of designers please log onto: https://www.eventbrite.com.au/e/one-fine-day-bridal-market-new-york-october-2022-tickets-392865981727
Roughly how many stores attend?
We have over 1200 stores that attend our market.
Describe the space and the benefits for the retailers for the NYC show.
When you walk into One Fine Day Bridal Market you are transported to a boutique, intimate and instagrammable experience. You receive bubbles on arrival and have the opportunity to peruse over 30 brands to find the most fashion-forward pieces trending around the world.
What do you like most about your job?
Our mission is to celebrate life and we do that at life’s two major milestones being wedding and baby. The thing I love most is when the event is live, the floor is buzzing, people are connecting face to face, building relationships and building their businesses. There is no better feeling than watching our designers/ buyers grow their businesses off the back of one of our events.
How did you get into lifestyle planning events?
One Fine Collective is all about celebrating life’s two major milestones… being wed and having babies. Both these milestones create a huge amount of feeling overwhelmed, being first-time parents and/or anyone planning a wedding so our goal is to be the trusted source of life’s major milestones and throw a fantastic party to celebrate at the same time!
